5 Best Ways to Improve Your Website Ranking in Google

Having trouble finding you in search results in Google Search engine? You can improve your website ranking by taking the steps below. The following points will help you improve your website ranking in Google's organic search results.

Set up a Google My Business account

Did You know when you search for a business on Google and you get a little directory listing on the right-hand side of your search results? These listings are come from Google My Business. A Google My Business listing allows you to verify your company's location on Google Maps, update contact information in Google search results, among other things. To maximize the performance of your company's profile, you will need to claim or create it via your verified email.

You need to update your metadata

Metadata refers to the HTML tags you use in your code to convey information about specific pages of your website to search engines like Google or Yahoo. The meta page title and meta description are one of the most important meta tags for SEO. Your website should have a unique meta page title and meta description for each page. 

Consider Responsive Design

Nowadays, most websites are mobile compatible or Mobile-Friendly (optimized for all types of mobile devices). If your website is old and you are not ready to redesign it, at least make your website mobile compatible. Without a mobile-friendly website, your website will rank low in mobile search results, which can damage and decrease your organic traffic. 

Increase content pages to 250 words or more

The world of web design is really visually obsessive and for good reason. However, the content still dominates. That does not mean you have to put your unpublished novel on the front page of your business site. You need to use the right amount of content in the right place. Your pages must have at least 250 words to be indexed by Google. The goal is to strike the right balance between content and image. You can accomplish this with bullet points, short columns and long scrolling pages.